What does the best SEO Company has to say about local sites for better ranking? We have compiled a list of things to check if you own a local business. This list is more valid for 2015 and can serve you as a handy guide for local site promotions.
It is necessary to put Meta tags and title tags to every page of your site. For local businesses, using these two you tell the search engines and also the visitor about your business and your location. Generally, businesses do actually follow this but only for home page and forget it totally for inner pages.
Meta descriptions, which form the snippet, should also have local keywords to tell the searcher that you are near him.
Local SEO is not complete without the Google+ local business profile. If done properly, expect your business to show up as a local listing on Google Maps on page one. In fact, if you don’t have a website, you can still prosper with a properly optimized Google+ local listing.
Semantic Local Keywords
If your aim is to rank locally, your content should be along similar lines. As Google is more about semantic searches, insert long tail keywords in your content, optimized locally.
Blog With local semantic keywords
Instead of a general blog, make sure that your blog is offering value to the local inhabitants on your target area. For example, when you are a car mechanic at San Jose, make sure your blog topic is, common car troubles in San Jose, or similar.
When you are adding media, photos and images and videos, make sure they are relevant locally. If you own a diner, some of your local cuisine and dishes can be nice images and a preparation of a local delicacy can be your ideal video.
Backlinks from Local Sites
You can look for local listing sites or govt. portals where you can enlist your site. These sites are generally authoritative and the backlinks are valued. You can create your own page on these sites and write more about your business.
Of course, if you want more after doing these basic things, or you simply don’t have time to tinker with these, hand the site over to a best SEO company in India. Who will do what is needed and you can concentrate on a thing which is more important, your business.